Category Archives: Online marketing

What is the etiquette of social media?

The definition of etiquette is “the customary code of polite behaviour in society or among members of a particular profession or group.” Many individuals and businesses are today using social media.  However, is everyone using it properly?  Are we all … Continue reading

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What’s new in online marketing?

Who uses social media? As a professional marketeer I know how hard it is to keep up with the latest changes to the way we can market our businesses online, so here is a summary of what to look out … Continue reading

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The secrets of SEO unveiled. How to boost your SEO and website the natural way!

First off, I would like to start off with some top tips and #SEO quick wins Is your #website Google verified? (ask your web person/host if you are not sure) Is your website #Mobileresponsive / #Mobilefriendly? (ask your web person/host … Continue reading

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Uncertainty is opportunity

Brexit will be a hot topic for the foreseeable future, and I’m sure its impact will be felt in business throughout 2017 and beyond. But exactly what that impact will be is uncertain, so instinct leads us all to be … Continue reading

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Tackling the chore of Social Media and finding new content

We can sympathise with many business owners who have embraced social media, but now face the daunting task of posting relevant content on a regular basis. You’re not alone and your desire to just put off posting online until another … Continue reading

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My call to action is …

Statistics say that only 24% of businesses are happy with their social media activity.  That is a lot of scope for improvement and change. It is important that your marketing keeps pace with the trends in communication preferences.  We find … Continue reading

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Online versus offline marketing

Maintaining regular communications with new and existing customers is crucial and it couldn’t be easier with the vast number of marketing methods available. But all too often small business owners are guilty of adopting one method, be it online or … Continue reading

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