Monthly Archives: December 2015

Marketing – the jargon explained!

B2B – Business to Business B2C – Business to Consumer Marketing Mix – the 4 P’s Product – the item or service on sale Place – where the product or service is sold Promotion – marketing and selling the product … Continue reading

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How to make the most of exhibitions and events

With over 10 years in event management including internal events, conferences and exhibitions, it is amazing the number of companies that book to exhibit at an exhibition and then don’t maximise on their attendance. Exhibiting at such an expo can … Continue reading

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How was 2015? All that you hoped for or not?

So how was 2015 for your business? Good or worse than you hoped for?  The key word here is “hope”.  If you hoped to achieve your objectives and business goals then that is maybe where things started to go wrong.  … Continue reading

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