Monthly Archives: April 2011

What will happen to your business when you are on your holidays?

With all of this gorgeous sunny weather, it has got me thinking about times ahead. So you have booked your long-awaited and well deserved summer holiday.  The cases are down from the loft, the car park booked, the car hired … Continue reading

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Blogging – that’s what it’s all about!

According to a poll on Wikepedia taken in March of this year, “LinkedIn reports that is has more than 100 million registered users, spanning more than 200 countries.”  Twitter’s number of users also goes into the millions as does Facebook.  Another … Continue reading

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What is your approach to social media and are you in the minority or majority?

According to The Marketer magazine, who quoted a LinkedIn poll recently of more than 100 UK marketing directors, they found that 50% of British businesses don’t have a formal strategy for social media.  They also found that 34% of respondents reported their approach … Continue reading

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Top tips and ideas for cross-selling

Cross selling is one of the simplest ways to bring in additional revenue from existing customers.  The technique can save you money on additional marketing and it can make you more with extra sales.  For example, you may go to … Continue reading

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SEO or PPC and WIIFM?

Marketing experts love a bit of jargon and the usage of acronyms.  So, SEO or PPC and WIIFM? In plain speak, Search Engine Optimisation or Pay Per Click and What’s In It For Me? Now that you know your website is working … Continue reading

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What is your website like and what does it say about you?

There are many reasons for having a website for your business.  The primary reason is of course for marketing purposes, known as online marketing, which involves promoting and selling your business to new and potential customers in order to gain … Continue reading

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